What I think about:
Context. Design begins with the rules that will shape the solution.
Balance. Logic and intuition and inspiration.
Details. There should be a reason for everything. Everything counts.
Elegance. Make the complex seem simple.
My approach:
I like to establish a process with the client that is collaborative and participatory. This helps ensure that the strategy I recommend is both assertive and responsive to the clients needs and styles. My designs are user-centric. I give the client objectives a structural, navigational, and visual expression that creates a compelling, brand-articulated experience.
Creative solutions I provide:
Strategy
Corporate identity and branding
Conceptual design
Design and Development
Navigational models
Information architecture
Wireframes
Visual and user-interface design
Client-side design scripting
Web optimization
Content
Copywriting
Editorial services
